Marketing Manager

  • Job Reference: 124963
  • Date Posted: 27 April 2021
  • Employer: Serco Limited
  • Website:
  • Location: West Midlands (B91 3QJ), United Kingdom
  • Salary: On Application
  • Sector: Marketing, Advertising & PR
  • Job Type: Contract
  • Duration: 6 months

Job Description

Marketing Manager

Serco - ExperienceLab

Remote Working with Travel

6 month FTC (will consider contract) - Full Time

Competitive Salary + Great Corporate Benefits 


At Experience Lab, we work on exciting service design, UX and interaction design challenges both for our parent company Serco and for our external clients. We operate successfully across both the private and public sectors enabling cross-fertilisation of ideas and solutions. Experience Lab is proud to be part of Serco Citizen Services, which prides itself on delivering vital public services to customers and communities every day.

Serco is a FTSE 250 international service company, which combines commercial know-how with a deep public service ethos. We improve services by managing people, processes, technology and assets more effectively. We advise policy makers, design innovative solutions, integrate systems and - most of all - deliver to the public. Serco supports governments, agencies and companies who seek a trusted partner with a solid track-record of providing assured service excellence. Our people offer operational, management and consulting expertise in the citizen services, healthcare, transport, justice, immigration and defence sectors.

We currently have an exciting and rare opportunity for a Marketing Manager to join ExperienceLab on a 6 month FTC (we will also consider contract).

Taking a customer centric, digital-first approach, you will plan, develop and deliver integrated campaigns - and support marketing related projects - to help achieve business growth objectives. By aligning activity with the existing business strategy for ExperienceLab, you will support revenue generation and business growth by strengthening and positioning the brand as a thought leader; raising awareness of our services and generating leads; and undertaking customer acquisition and retention activities.

As the Marketing Manager you will manage the delivery of key marketing projects, including a brand and website update, and the production of high-quality, creative content liaising with internal teams and external suppliers as required. You will also evaluate and continually improve the marketing performance through analysis of key metrics.

What you'll need to do the role

First and foremost, you will have previous experience of a Marketing Manager role within an agency or consultancy environment. The ideal candidate will hold a professional standard Marketing qualification or be degree qualified.

In your previous roles, you should have a successful track record of developing and managing campaigns and marketing projects. It would be advantageous if you have worked on the re-branding of an organisation and played a key role in website development and optimisation.

The Marketing Manager should be well versed in digital marketing channels and current techniques; comfortable using related platforms and tools, including CMS and Google Analytics; email/email automation; Google AdWords; social media management.


What we offer

There are a range of benefits for working at Serco including 6% Employer Matched Contribution Pension, Life Assurance, 25 Days Holiday and 8 Days Bank Holidays and other flexible Serco benefits.



About Serco


At Serco, not only is the nature of the work we do important, everyone has an important role to play, from caring for vulnerable people to managing complex public services.  We are a team of 50,000 people responsible for delivering essential public services around the world in areas including defence, transport, justice, immigration, healthcare and citizen services. We are innovators, committed to redesigning and improving public services for the benefit of everyone.


By joining Serco you will have unlimited access to our Global Employee Networks - SercoInspire (Gender), SercoEmbrace (Multicultural), SercoUnlimited (Disability) and In@Serco (LGBT & Networks). Serco Employee Networks, led by colleagues who are passionate about diversity, inclusion and belonging. 




Please click on the apply button to complete your application. Occasionally we receive a large volume of applications for our roles and when that happens we sometimes bring the closing date forward, so please apply promptly to avoid disappointment. 


We're a Disability Confident employer and are committed to equal opportunities. If you have any additional queries, requirements or you need more time to apply, then please contact our recruitment team directly on 0345 010 4000. Disabled applicants who meet the minimum criteria for the job will be given the opportunity to demonstrate their abilities at an interview.


Serco supports fair access to employment for those with unspent criminal convictions through the Ban the Box' pledge (some may be exempt due to the nature of the role and the security clearance required).