Ammo & Company Limited


Our commitment to the Armed Forces Covenant

Ammo & Company are a Forces Friendly organisation already with a mix of veterans, Reservists and CFAVs making up over 50% of its current team.   Our longer-term aim is to have workforce of over 75% from a military background. 

We support our Reserves by ensuing they receive ten days additional paid leave and if mobilised their jobs are secure on their return. CFAVs are supported in the annual camp commitments and receive another five days of paid leave. Our reservists and Veterans bring transferable skills with a can-do attitude with confidence.

We at Ammo & Co continually advocate defence engagement events at our HQ bringing the local community together to better understand the AFC. 

About us

The Organisation’s manufacturing arm has been based in Birmingham since its foundation in 1850.  The present managing director is the fifth generation of the original family establishment. Ammo & Company became specialists in the production of Scottish ceremonial regalia, including bonnet badges, plaid brooches, doublet buttons and badges, waist belts and cross belts for broadswords, dirks and sgian dhubs. The company has its dedicated team of silversmiths, spinners, turners, casters, platers, enamellists and polishers. Its range of products is all-embracing. The Ministry of Defence awarded the contract to the company for the complete issue of dress sporrans to The Royal Regiment of Scotland.

Success breeds success, and as a result, the Group was approached by British army regiments to explore the benefits of a professionally managed organisation who understood the quality and quantity of military equipment in all its various formats.  “REGIMENTS DIRECT” was established which embraced The Princess of Wales’s Royal Regiment, The Royal Regiment of Fusiliers, The Rifles, The Royal Gurkha Rifles amongst many others.