BFBS Academy / Social Media Specialists
Social Media Specialists is a free training programme offered by the BFBS Academy to Forces families. Offering the opportunity to upskill in social media marketing techniques. Participants will learn:
- The workings of Facebook, Instagram, X, TikTok and LinkedIn's algorithms, along with practical strategies to make content stand out.
- How to plan, implement, and evaluate social media campaigns.
- Techniques to grow and engage an audience, moderate comments and discussions, and handle difficult online situations.
- How to capture compelling images and create professional social media videos using your phone.
- How to run paid social media campaigns and how to utilise each platform's built-in analytics tools.
The #SMSpecialists programme consists of seven courses which are all delivered online and can be completed at your own pace.
Website: https://sms.bfbs.com/